Brand Design Bundle

Everything You Need to Build Bold, Aligned, and Unforgettable Brands.

From first discovery to final brand handoff—this all-in-one Notion toolkit gives you everything you need to build aligned, strategic, and unforgettable brands.

Discovery Deck

Discover what truly matters.
Guide high-impact conversations and unlock brand clarity using the CORE Discovery Framework by Jose Caballer.

• CORE Discovery Framework
• Client-Facing Dashboard
• Brand Attributes & Goals
• User Profiles & Journeys
• Competitive Analysis
• Actionable Insights
• Clean & Intuitive Design
• Lifetime Updates
• Facilitator Community

Brand Strategy Deck

Strategy shapes identity & impact.
Move seamlessly from insight to strategy with a structured, step-by-step brand framework.

• Strategic Framework
• Golden Nuggets & Brand Insights
• Audience & Persona Builder
• Brand Personality + Voice System
• Market Positioning & Gap Analysis
• Customer Journey + Action Planning

Brand Messaging Deck

Messaging that moves the brand.
Craft a voice that resonates, connects, and aligns—across all platforms and touchpoints.

• Messaging Foundations
• Voice & Tone Guide
• Key Messaging Frameworks
• Audience-Centric Copy
• Messaging Matrix & Pillars
• Plug-and-Play Templates

Brand Guidelines Deck

Consistency across every platform.
Build a single source of brand truth that keeps your identity clear and cohesive—everywhere it shows up.

• Core Identity Essentials
• Voice & Tone Guidelines
• Do’s and Don’ts
• Design System References
• Brand Personality & Attributes
• Editable, Shareable & Scalable

Start aligned. Stay consistent. Deliver with confidence.